Comedy director Amber Schaefer has joined the roster of L.A.-based More Media for spots and branded content.
 
Schaefer splits her time between L.A. and New York, and spreads her talent among producing, writing, acting, and directing ads, branded content, sketches, shorts, and experiential campaigns. After graduating from Marlboro College with a degree in Political Theory, Schaefer spent years honing her comedic chops at the Upright Citizens Brigade, the Magnet Theater, and running a weekly stand-up show called Sunday Roast at legendary Lower East Side haunt Max Fish. Yet she says she knew stand-up comedy wasn’t her because she “loves art direction and cinematography too much. Nothing makes me happier than nailing a joke through camera movement.”
 
She spent eight years making content for a mix of artists and brands, from Sam Smith to Google, from Eric Andre to Levi’s. While she previously worked as a freelance copywriter for clients like Toyota, Ford, Microsoft, American Express, Giphy, Expedia, Red Bull, Maybelline, United Airlines, and AT&T, Schaefer now gains via More Media her first official representation as a director.
 
Schaefer’s writing and acting that originally put her on the company’s radar, after fulfilling both roles for a Smartwater spot directed by More Media’s Ben Berman. EP Blaize Saunders said that upon meeting Schaefer, he knew her gift was special. “The type of work she was doing resonated with me—most people can’t nail her style of comedy. It’s irreverent and unique.” 

Shaefer’s first directing gig with More Media was a recent GEICO campaign consisting of a series of absurdly funny snapshots that satirize the insurance company’s ads in a meta way, and which end with a wild-eyed, bearded man revealing himself to maniacally declare, “This IS a GEICO commercial.” 
 
Schaefer was drawn to More Media’s collective-like environment. She said, “I’m a natural-born collaborator. That’s why I prefer improv over stand-up, because you’re creating these worlds together. More Media feels like the perfect place to continue doing that work.”