CGTN - China Global Television Network Channel Idents
CGTN - China Global Television Network Channel Idents
By
Right Word MediaWednesday, Mar. 29, 2017
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The rebranding of a channel group that reaches over one billion people requires more than just a name change -- China Central Television International (CCTV) is now China Global Television Network (CGTN), emphasizing an even more expansive worldview and mobile-first strategy. To make the updated focus crystal clear, Stephen Arnold Music continued its collaboration with the network to evolve its memorable musical theme.
Credits
President: Stephen Arnold
VP, Creative Services: Chad Cook
Design: Flint Skallen, Munich, Germany
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